Watch Out Male Models, There’s a New Coverboy in Town

In quite possibly his first fashion magazine cover and full fashion spread, faux Austrian fashion reporter Bruno, a.k.a. Sacha Baron Cohen, shows off his mad modeling skills in July’s UK edition of Marie Claire.

20090603_brunocover_250x355                                               Photo: MarieClaire.co.uk, thecut

After distancing themselves first, Marie Claire reveals Bruno’s A-Z commentary on fashion:

H is for "High-vaisted Jeans", the fashionista said, explaining: "In terms of human tragedy on a mass scale, vy are zese not getting the attention zat Hurricane Katrina did?"

S is for "September 11th 2001": "Famous, of course, for being ze day on vich Oscar de la Renta reintroduced ze chambray peasant blouse."   [Telegraph]

You may remember in a previous post, Bruno crashed Milan Fashion Week by walking the runway in a velcro suit and was then later banned from returning to any other events.

Last week, the WSJ speculated “How does a major Hollywood studio promote a movie so raunchy and offensive that it initially got an NC-17 rating? By staying under the radar.”

After Sunday’s stunt at the MTV Awards where Bruno flew from the rafters in a winged thong, only to land facedown in the lap of rapper Eminem (who is also promoting a new album) and was face to face with the comedians bare buns; I’m not sure that Bruno is trying to stay under the radar. 

Now today it was reported, that he is being sued by a woman involved in a bingo melee that left her in a wheelchair two years ago while filming the movie. 

It will certainly be interesting to see the forthcoming stunts leading up to the July 10 release of the movie.

Until then, pick up an issue of Marie Claire to see what he had to say about Vogue editor Anna Wintour, Madonna and model Naomi Campbell.

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