Converse Comes to Target

look4-thmb.jpgThe discount retailer Target announced in a recent press release “its latest partnership with Converse, to offer One Star vintage-inspired lifestyle apparel and footwear exclusively at Target stores nationwide and at Target.com beginning in February[3rd] 2008.”  It goes on to say they will offer “exclusive lifestyle and vintage inspired contemporary sportswear collections for men and women, including denim, non-denim bottoms, knits, wovens, graphic tees, sweaters, dresses and outerwear. One Star footwear includes exclusive and limited-edition product for men, women, and children.”

In the outfit pictured, the highest item was $29.99 for the Lace Up Oxfords and the rest of the items were $24.99 or less.  During my brief review of the line, it appeared that the highest item was the Paper Bag Dress at $39.99.  (There were 41 pictures to review and I did not have the opportunity to open each one to check each individual price.)  There was also a Pencil Style Denim Skirt in Dark Wash for $26.99 that I think would be very practical for many people. 

In my opinion, it looks like an interesting line of clothing.  I think the target demographic  for this collection is 25 and under, but there are certain pieces that would suit a 30 something on a casual day out. 

To see more including a promotional video, click here for a link to their sneak peak.

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1 Comment

Filed under Advertising, Fashion, News

One response to “Converse Comes to Target

  1. I love target.
    And I LOVE converse!
    So this excites me.
    When I finally have like extra money to spend on things other than bills -groans- then I will happily look forward to shopping there. lol.

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